PIE 'TIL WE DIE

PIZZERIA & BAR

🧠 CHALLENGE: This mock brand package was designed to showcase a complete restaurant solution—including branding, menus, online ordering, and table reservations—with a strong sense of personality and community.

✍️ SOLUTION: I created a bold, memorable brand identity built for both digital and print, including merchandise. The website was designed with intuitive navigation and interactive features. Using feedback from multiple rounds of user testing, we refined layout and flow. A community-focused loyalty club was added to increase customer retention and deepen brand connection.

❤️ CLIENT FEEDBACK: “This is exactly what we needed to start our project!”